Oct 12, 2022
Your host Bryce Henson teams up with Bedros Keuilian for
today’s show about the principles of magnetic marketing. Follow
along as your master coaches explain how to be an effective
direct-response marketer. Gain major knowledge points on how
to create your detailed avatar and nail down your dream client
while learning how to create a USP.
Take your fitness franchise
business to the next level with insights, tactics, and practices
from Bryce and Bedros. Tune in to today's show to learn how to grow
your business and retain your clients.
- 00:35 - Your host Bryce teams up with Bedros
for today’s show about the principles of magnetic
- 01:11 - Bedros breaks down what direct response
- 03:25 - Follow along as Bryce & Bedros touch on
the first principle of being counterintuitive.
- 05:45 - Bedros dives deeper into creating an
avatar and how learning who your client is will allow you to speak
specifically to them.
- 11:40 - Bryce explains how to take your avatar
to another level of sophistication.
- 13:15 - Shift gears with Bryce as he taps on
the next point of USP (Unique Selling Proposition) to understand
why your avatar will choose you.
- 16:00 - Bedros speaks on the ultimate
transformational program and how it makes FBBC different and unique
from big box gyms.
- 20:10 - Bryce shares how the knowledge of many
coaches were combined to come up with their plan and Bedros
explains why it is so important to be able to back it up and
- 22:40 - Your hosts share common mistakes for
marketers and how you can avoid them.
- 26:50 - Learn about marketing without a system
and why you need good lead generation, conversion, and retention
- 34:24 - Follow your hosts on IG:
@realbrycehenson and @bedroskeuilian.
“ Speak to them, specifically to
them” - Bedros